Yearly Archives: 2016

DTC Wine Workshops celebrates Three-Year Anniversary!

Today, DTC Wine Workshops celebrates its THREE YEAR-ANNIVERSARY! Sandra Hess, founder of DTC Wine Workshops, shares her excitement. “I am thankful for the support of incredible clients, partners and members of the media as we have worked together to grow direct wine sales in the United States over the past […]

“Wine Compliance TIPS” Guest Blog Post featuring Jenni Linteo

Today, DTC Wine Workshops is featuring a guest blog post provided by Jenni Linteo, latest member of the DTC Consultant Network. Jenni supports small to mid-sized wineries in the areas of direct wine compliance, direct wine licensing and reporting. We hope that you find the information shared to be informative […]

“ROI of Email Marketing for Wineries” – Patty Ross, Guest Blog Post

DTC Consultant Network member Patty Ross shares best practices and the ROI of email marketing for wineries in this guest blog post. “Email marketing has an ROI of 3800%.” – Direct Marketing Association “When it comes to purchases made as a result of receiving a marketing message, email has the highest conversion rate […]

Wineries Demand MORE Direct Wine Sales Tools in 2016

DTC Wine Workshops published a catalogue of 40 online workshops for 2016 to meet the growing demand of winery teams and managers.  Direct wine sales has become a very viable revenue channels for wineries throughout the nation over the past 8-10 years. We saw REAL growth and significant increase in […]

Consumer Demand Shapes DTC Wine Industry in 2016

What has consumer demand taught winery teams this past year? As we kick off 2016 and review data just released from Wines & Vines in the ShipCompliant report, we know that the total value of winery-to-consumer shipments increased 8.1% to almost $2 billion last year. The average price decreased from $38.40 […]