[July 31, 2025 – Sandra Beals] Today, I continue with the Wine Business Success Series: Prioritize Value Add OVER Deep Discounts. We have all seen it – “Flash Wine Sales” as soon as tasting room visitation declines for a short period. Instead of building effective Reengagement Sales Models, some direct […]
[June 26, 2025 – Sandra Beals] Today, I introduce the Wine Business Success Series: Community-Building. When I help winery teams go from good to great with proven methods and tools, this is an essential aspect of the Strategic Plan. Today’s connected consumer chooses to reinvest time and finances with brands […]
[May 21, 2025 – Sandra Beals] Designed for winery teams of all sizes and across all regions in the US, the “Direct Wine Biz: 90 Day Sales Boost Consulting Package” will increase direct sales and consumer contact lists over the course of three months. Sandra Beals, founder of DTC Wine Workshops […]
[January 28, 2025 – Sandra Beals] Greetings Winery Teams! Ready to go from good to great in 2025? Make every consumer engagement count with the 2025 DTC Wine Biz Optimization Audit. Take ownership of these top five proven methods and get your leadership team on the same page about priorities. […]
