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Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT

April 1, 2020 @ 10:00 AM - 11:30 AM


Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT

In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned while teaching tasting room teams of all sizes across the nation. With over 10,000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation. Attendees will learn how to better connect with first-time customers and qualify a variety of visitors using effective storytelling and tools. REGISTER HERE

Webinar topics include:

  1. How to better connect by offering a variety of visitor options.
  2. How to apply the 70/30 rule for more effective and meaningful conversations that lead to higher conversion.
  3. How to test “access” every step of the tasting.
  4. How to plan for the busiest day and also have a backup plan.
  5. How to leverage various tools and technology to provide exceptional visitor experiences.

Each attendee will receive a “Connect – Convert – Qualify Checklist” and get questions answered in two Q & A sessions.

Find out what past webinar attendees have had to say about DTC Wine Workshops HERE.