Grow Direct Wine Sales & Retain Loyal Customers

Virtual Wine Tasting Setup in 5 Steps or Less

Online Webinar CA, United States

Virtual Wine Tasting Setup in 5 Steps or Less Ready to offer Virtual Wine Tastings to a variety of brand loyalists from the comfort of their spaces? Get hands-on training for how to develop high-impact experiences. This webinar is provided by Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement Specialist. REGISTER HERE Can't make this date? 2nd date added on March 23rd - find details HERE Each attendee will get questions answered in […]

$150.00

Virtual Wine Tasting Setup in 5 Steps or Less

Online Webinar CA, United States

Virtual Wine Tasting Setup in 5 Steps or Less Ready to offer Virtual Wine Tastings to a variety of brand loyalists from the comfort of their spaces? Get hands-on training for how to develop high-impact experiences. This webinar is provided by Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement Specialist. REGISTER HERE Each attendee will get questions answered in two Q&A periods and also receive a Checklist Handout with key points and resource […]

$150.00

Wine Club Design Webinar: Top 5 Tools for Long-Term Success

Online Webinar

Wine club sales represent about 60% of direct wine sales income for wine brands who are getting it right. Consumers have an overwhelming amount of choice when deciding which wine club to join. Most wine club members tend to be members of 2-5 clubs consecutively and time is being divided among several club events and pickup parties. Winery teams need to offer straight-forward and appealing membership options to convert 15-25% of tasting room visitors to […]

$150.00

Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT

Online Webinar CA, United States

Tasting Room Training Webinar: CONNECT - QUALIFY - CONVERT In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned while teaching tasting room teams of all sizes across the nation. With over 10,000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation. Attendees will learn how to better connect with first-time customers and qualify a variety of visitors using effective storytelling and tools. […]

$150.00

Sandra Hess presents “Top Social Media Engagement Tools & Virtual Winery Offerings during SIP” Webinar to Members of the Napa Valley Vintners

Online Webinar CA, United States

"Top Social Media Engagement Tools & Virtual Winery Offerings during SIP” Webinar presented by Sandra Hess, founder of DTC Wine Workshops. This web training includes: 1. Top 5 Tools for meeting wine consumers where they are virtually and socially. 2. Step by Step Guidance for developing virtual tasting and events for a variety of audiences. 3. Best practices for selection of online meeting software and virtual presentation tools. 4. Tips for "What to do" as […]

Virtual Wine Tasting Setup in 5 Steps or Less

Online Webinar CA, United States

Ready to offer Virtual Wine Tastings and Events to a variety of brand loyalists from the comfort of their spaces? Get hands-on training for how to develop and deliver high-impact experiences. This webinar is provided by Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement Specialist. Each attendee will get questions answered in two Q&A periods and receive a Checklist Handout with key points/resource links. REGISTER HERE This web training includes: 1. Best practices […]

$150.00

Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT

Online Webinar CA, United States

In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned while teaching tasting room teams of all sizes across the nation. With over 10,000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation. Attendees will learn how to better connect with first-time customers and qualify a variety of visitors using effective storytelling and tools. REGISTER HERE for the Tasting Room Training Webinar: CONNECT […]

$150.00

Sandra Hess presents “Top 5 Wine Consumer Engagement Strategies for 2020” Webinar for Members of the Livermore Valley Winegrowers Association

Online Webinar CA, United States

On May 11th, Sandra Hess presents "Top 5 Wine Consumer Engagement Strategies for 2020" Webinar for Members of the Livermore Valley Winegrowers Association. This 3-hour web training includes two whiteboard exercises, a Checklist Handout and Q&A Session to ensure all attendees leave with tools needed to make improvements. This educational event is a part of a 4-part series and sponsored by the Livermore Valley Winegrowers Association . Members can register by contacting LVWGA directly.

US Virtual Winery Summit Series: Doing Business in a Changing Landscape

Online Webinar CA, United States

US Virtual Winery Summit Series: Doing Business in a Changing Landscape DTC Wine Workshops launches the first of its kind, "US Virtual Winery Summit" monthly series ideal for winery owners & managers. REGISTER HERE WHAT? DTC Wine Workshops is launching the first of its kind, “US Virtual Winery Summit Series: Doing Business in a Changing Landscape”. This ongoing training and support program will help attendees navigate through many new decisions. Members of the Wine Institute […]

$25.00

Webinar: “Top Digital Storytelling Tools to Communicate Wine Brand Trust”

Online Webinar CA, United States

Webinar: “Top Digital Storytelling Tools to Communicate Wine Brand Trust” Consumers have more choice than ever when engaging with a winery. Get top tools for connecting and building brand trust through effective digital storytelling. REGISTER HERE The Problem: ​ Many small wine brand teams don’t understand how telling their story digitally can lead to long-term customer loyalty. In many cases, they aren't even sure where to start. Many winery owners and stakeholders are worried about […]

$150.00

Virtual Wine Tasting Setup in 5 Steps or Less

Online Webinar CA, United States

Ready to offer Virtual Wine Tastings and Events? Get hands-on training for how to develop and deliver high-impact experiences in the Virtual Wine Tasting Setup Webinar. BACK BY POPULAR DEMAND! Ready to offer Virtual Wine Tastings and Events to a variety of brand loyalists from the comfort of their spaces? Get hands-on training for how to develop and deliver high-impact experiences. This webinar is provided by Sandra Hess, founder of DTC Wine Workshops and Consumer […]

$150.00

Tasting Room Sales Webinar: Connect-Qualify-Convert

Online Webinar CA, United States

With over 10,000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation.  In the "Tasting Room Sales Webinar: Connect-Qualify-Convert", DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned while teaching tasting room teams of all sizes across the nation. With over 10,000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation. Attendees will learn how to […]

$150.00

WEBINAR: Top 5 Digital Wine Marketing Tools During a Pandemic and Beyond

Online Webinar CA, United States

Ready to meet your wine consumers and enthusiasts where they are? Up your digital game during a Pandemic and beyond with hands-on training and tools. This webinar, led by Laura Perret Fontana, will help attendees make the Top 5 digital marketing updates and improvements to encourage online sales, virtual engagements and long-term reengagement with a wine brand. REGISTER HERE Webinar attendees will receive actionable tools both big and small that will make a positive impact […]

$150.00

Direct Wine Telesales & Account Management Webinar

Online Webinar CA, United States

Sandra Hess, founder of DTC Wine Workshops, will share best practices for conducting successful call campaigns as it relates to customer retention and direct sales campaigns. REGISTER HERE Sandra Hess, founder of DTC Wine Workshops, will share best practices for conducting successful call campaigns as it relates to customer retention, customer win-back and sales promotions. This live webinar includes two Q & A sessions and a Telesales and Account Management Checklist. Key Take-Away's Include: Presentation […]

$150.00

TOP Wine Consumer Communication and Personalization Strategies

This hands-on web training is ideal for any hospitality professional or winery stakeholder ready to improve customer engagement! REGISTER HERE Co-hosted by CANVAS and DTC Wine Workshops - this hands-on web training is ideal for any hospitality professional or winery stakeholder responsible for direct to consumer sales, membership programs, marketing and hospitality staff training. Today's connected consumer wants high-touch interactions and engagement pre-visit, at-visit and post visit. Now is the time to update communication tools […]

$200.00

“Small Wine Producer DTC Sales & Engagement Bootcamp” 2-Part Web Training

This hands-on training is ideal for small winery owners and managers responsible for direct sales and consumer engagement strategies. Overview: The 2020 pandemic taught direct-to consumer winery teams how to cater to a variety of consumer audiences with virtual, digital, and reservation tasting style experiences. As we go beyond the tasting room to build holistic approaches, winery owners and executives have a variety of options for building-long term success. Attendees will get hands-on education and […]

Virtual Wine Tasting Setup in 5 Steps or Less

Online Webinar CA, United States

BACK BY POPULAR DEMAND! Ready to offer Virtual Wine Tastings and Events to a variety of brand loyalists from the comfort of their spaces? Get hands-on training for how to develop and deliver high-impact experiences. This webinar is provided by Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement Specialist. Each attendee will get questions answered in two Q&A periods and receive a Checklist Handout with key points/resource links. REGISTER HERE This web training […]

$150.00

Wine Club Design Webinar: Top 5 Tools for Long-Term Success

Online Webinar CA, United States

Wine club sales represent about 60% of direct wine sales income for wine brands who are getting it right. Consumers have an overwhelming amount of choice when deciding which wine club to join. Most wine club members tend to be members of 2-5 clubs consecutively and time is being divided among several club events and pickup parties. Winery teams need to offer straight-forward and appealing membership options to convert 15-25% of tasting room visitors to […]

$150.00

DTC Wine Sales Training: Developing All-Star Teams (2-Part Webinar)

Online Workshop

DTC Wine Sales Training: Developing All-Star Teams (2-Part Webinar) is ideal for any winery manager responsible for direct wine sales, hospitality management, guest services, events, membership, and/or training programs. With over 11,045 US wine brands competing for the attention of wine enthusiasts today, time is now the #1 commodity of most luxury wine consumers. How winery teams make guests feel is the key differentiator when developing high-performing hospitality professionals. Sandra Hess, founder of DTC Wine […]

$400.00

2022 Direct Wine Sales Success Webinar

Online Webinar CA, United States

Get Hands-On Instruction & Tools Ideal for Winery Owners, Stakeholders, and Managers. Leverage Proven Methods & Winning Formulas. REGISTER HERE Sandra Hess, wine consumer engagement specialist and founder of DTC Wine Workshops consulting agency will share winning formulas in this hands-on webinar. Participants will get questions answered in two Q & A Sessions, receive a Webinar Checklist and leave with these Key Learnings: 1. A review of most effective DTC Manager Compensation Programs that Best […]

$250.00

2022 Direct Wine Sales Success Webinar

Get Hands-On Instruction & Tools Ideal for Winery Owners, Stakeholders, and Managers. Leverage Proven Methods & Winning Formulas. REGISTER HERE BACK BY POPULAR DEMAND! Sandra Hess, wine consumer engagement specialist and founder of DTC Wine Workshops consulting agency will share winning formulas in this hands-on webinar. Participants will get questions answered in two Q & A Sessions, receive a Webinar Checklist and leave with these Key Learnings: 1. A review of most effective DTC Manager […]

2022 Direct Wine Sales Success Webinar (SOLD OUT)

Online Webinar CA, United States

Get Hands-On Instruction & Tools Ideal for Winery Owners, Stakeholders, and Managers. Leverage Proven Methods & Winning Formulas. SOLD OUT! We invite you to join the next web program on February 8th - REGISTER HERE. BACK BY POPULAR DEMAND! Sandra Hess, wine consumer engagement specialist and founder of DTC Wine Workshops consulting agency will share winning formulas in this hands-on webinar. Participants will get questions answered in two Q & A Sessions, receive a Webinar […]

$250.00

2022 Direct Wine Sales Success Webinar

Online Webinar CA, United States

Get Hands-On Instruction & Tools Ideal for Winery Owners, Stakeholders, and Managers. Leverage Proven Methods & Winning Formulas. REGISTER HERE BACK BY POPULAR DEMAND! Sandra Hess, wine consumer engagement specialist and founder of DTC Wine Workshops consulting agency will share winning formulas in this hands-on webinar. Participants will get questions answered in two Q & A Sessions, receive a Webinar Checklist and leave with these Key Learnings: 1. A review of most effective DTC Manager […]

$250.00

2023 Wine Consumer Journey Mapping Workshop (11/15)

Online Workshop

Join Sandra Hess, founder of DTC Wine Workshops, for this hands-on training session ideal for winery owners and management teams. Finish the year right and prepare for 2023 with top-notch tools and strategies. Sandra , founder of DTC Wine Workshops and Direct Wine Sales Specialist, will guide attendees through the process of identifying key wine brand loyalists based on key values. 2023 Wine Consumer Journey Mapping Workshop Workshop Key Take-Aways include: Wine Consumer Journey Mapping […]

$200.00

2023 Wine Consumer Journey Mapping Workshop (11/29)

Join Sandra Hess, founder of DTC Wine Workshops, for this hands-on training session ideal for winery owners and management teams. Finish the year right and prepare for 2023 with top-notch tools and strategies. Sandra , founder of DTC Wine Workshops and Direct Wine Sales Specialist, will guide attendees through the process of identifying wine brand loyalists based on key values. 2023 Wine Consumer Journey Mapping Workshop Workshop Key Take-Aways include: Wine Consumer Journey Mapping Template […]

$200.00

2023 Wine Consumer Journey Mapping Workshop

Join Sandra Hess, founder of DTC Wine Workshops, for this hands-on training session ideal for winery owners and management teams. Finish the year strong and prepare for 2023 with top-notch tools and strategies. Sandra will guide attendees through the process of identifying current wine brand loyalists based on key values. These values will be used to connect with new, like-minded consumer audiences. 2023 Wine Consumer Journey Mapping Workshop Key Take-Aways include: Wine Consumer Journey Mapping […]

$200.00

2023 Direct Wine Sales Success Web Training

Get Hands-On Instruction & Tools Ideal for Winery Owners, Stakeholders, and Managers. Leverage Proven Methods & Winning Formulas. Sandra Hess, wine consumer engagement specialist and founder of DTC Wine Workshops consulting agency will share winning formulas in this hands-on web training. Participants will get questions answered in two Q & A Sessions, receive a Web Training Checklist and leave with these Key Learnings: 1. A review of most effective DTC Manager Compensation Programs that Best […]

$250.00

DTC Wine Sales Training: Developing All-Star Teams (2-Part Web Training)

Online Webinar CA, United States

The "DTC Wine Sales Training Program" is ideal for winery managers responsible for direct wine sales, hospitality management, membership, events, and/or training programs. With over 11,000 US wine brands competing for the attention of wine enthusiasts today, time is now the #1 commodity of most luxury wine consumers. How winery teams make guests feel is a key differentiator when developing high-performing hospitality professionals. Sandra Hess, founder of DTC Wine Workshops and Wine Consumer Engagement Specialist, […]

$400.00

DTC Wine Sales Training: Developing All-Star Teams (2-Part Web Training)

Ideal for winery managers responsible for direct wine sales, hospitality management, membership, events, and/or training programs. With over 11,000 US wine brands competing for the attention of wine enthusiasts today, time is now the #1 commodity of most luxury wine consumers. How winery teams make guests feel is a key differentiator when developing high-performing hospitality professionals. Sandra Hess, founder of DTC Wine Workshops and Wine Consumer Engagement Specialist, will deliver proven methods, best practices, and […]

$400.00

2023 Wine Consumer Journey Mapping Workshop

Join Sandra Hess, founder of DTC Wine Workshops, for this hands-on training session ideal for winery owners and management teams. Wine Consumer Journey Mapping is an essential function in today's competitive direct wine sales landscape. Finish the year strong with top-notch tools and strategies. Sandra, founder of DTC Wine Workshops, will guide attendees through the process of identifying current wine brand loyalists based on key values. These values will be used to connect with new, […]

$200.00

DTC Wine Sales Training: Developing All-Star Teams (2-Part Web Training)

Online Event

DTC Wine Sales Training: Developing All-Star Teams (2-Part Web Training). Ideal for managers responsible for direct wine sales, hospitality management, membership , events, phone sales, and/or training programs. REGISTER HERE With over 11,000 US wine brands competing for the attention of wine enthusiasts today, time is now the #1 commodity of most luxury wine consumers. How winery teams make guests feel is a key differentiator when developing high-performing hospitality professionals. Sandra Beals, founder of DTC […]

$400

Small Winery Sales Success – “The Five Funnels Webinar”

Small Winery Sales Success - "The Five Funnels Webinar". Join Heidi Dittloff , Small Winery Sales & Marketing Consultant, for this hands-on web training. REGISTER HERE Get hands-on instruction and top tools! Heidi has helped a variety of small businesses thrive and currently supports Longboard Vineyards in Healdsburg. This workshop is perfect for event, hospitality and tasting room managers responsible for direct sales success. The Five Funnels Workshop – how to rethink your sales funnels […]

$200

DTC Wine Sales Training: Developing All-Star Teams (2-Part Web Training)

Online Event

DTC Wine Sales Training: Developing All-Star Teams (2-Part Web Training). Ideal for managers responsible for direct wine sales, hospitality management, membership , events, phone sales, and/or training programs. REGISTER HERE With over 11,000 US wine brands competing for the attention of wine enthusiasts today, time is now the #1 commodity of most luxury wine consumers. How winery teams make guests feel is a key differentiator when developing high-performing hospitality professionals. Sandra Beals, founder of DTC […]

$400

2024 Direct Wine Sales Essentials Webinar

2024 Direct Wine Sales Essentials Webinar, Get Hands-On Instruction & Tools Ideal for Winery Owners, Stakeholders, and Managers. Leverage Proven Methods & Winning Formulas. REGISTER HERE Sandra Beals, wine consumer engagement specialist and founder of DTC Wine Workshops consulting agency will share winning formulas in this live webinar. Participants will get questions answered in two Q & A Sessions, receive a Webinar To Do's Checklist and leave with these Key Learnings: Wine Consumer Demand Shifts […]

$250

2024 Wine Consumer Journey Mapping Webinar

2024 Wine Consumer Journey Mapping Webinar. Join Sandra Beals, founder of DTC Wine Workshops, for this hands-on training session ideal for winery owners and management teams. Start the year strong with top-notch tools and strategies. Sandra, founder of DTC Wine Workshops, will guide attendees through the process of identifying current wine brand loyalists based on key values. These values will be used to connect with new, like-minded consumer audiences. REGISTER HERE 2024 Wine Consumer Journey […]

$200

Tasting Room Sales Webinar: Connect-Qualify-Convert

Online Event

Join the Tasting Room Sales Webinar: Connect-Qualify-Convert. This webinar is ideal for any winery manager responsible for direct wine sales and consumer engagement success. Proven models and tools. In this hands-on webinar, DTC Wine Workshops founder, Sandra Beals, will reveal lessons learned while teaching tasting room teams of all sizes across the nation. With over 11,000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation. Attendees […]

$200

Winery Family Succession Planning Webinar

Winery Family Succession Planning Webinar. Join Nick Karavidas, Winery Strategy & Portfolio Management Consultant, for this hands-on webinar program. REGISTER HERE Get hands-on instruction in this live webinar. Nick supports a variety of family winery brands and will share smart tools and tips for how to approach this important work. In this hands-on webinar, Nick will share foundational elements to organizing Family Succession Plans and key principles to understand in the process. Learn about the […]

$200

Small Winery Sales Success – “The Five Funnels Webinar”

Join Heidi Dittloff , Small Winery Sales & Marketing Consultant, for this hands-on small winery success webinar - "The Five Funnels Webinar". REGISTER HERE Get hands-on instruction and top tools! Heidi has helped a variety of small businesses thrive and currently supports Longboard Vineyards in Healdsburg. This workshop is perfect for event, hospitality and tasting room managers responsible for direct sales success. REGISTER HERE The Five Funnels Workshop – how to rethink your sales funnels […]

$200