Grow Direct Wine Sales & Retain Loyal Customers

Vin65 Roadshow Mendocino

Barra of Mendocino 7051 N State Street, Redwood Valley, CA, United States

Sandra Hess, Founder of DTC Wine Workshops will be attending Vin65 Roadshow in Mendocino to hear from industry experts. Attending? Let's meet up!

DTC Wine Sales Management Series Q2 2015

Online Webinar CA, United States

Ideal for winery managers responsible for direct sales, marketing and customer retention activities!

$595.00

Sandra Hess speaking at Vin65 Roadshow Calaveras County

Bunting Winery 397 Main Street, Murphys, CA, United States

DTC Wine Workshops founder Sandra Hess will be speaking on "Measuring DTC Sales Success" at the Vin65/WineDirect Roadshow on Thursday, April 23rd, 8:30am - 11:30am, Bunting Winery, Murphy's CA.  Hear from several industry leaders including Andrew Kamphuis, founder of Vin65 and CTO of WineDirect as well as Paul Mabray, founder of VinTank. How do you know your DTC sales efforts are successful? Sandra will share case study results from the wine industry to demonstrate how wineries are using […]

DTC Wine Workshops Introductory Webinar featuring Carl Giavanti

Online Webinar CA, United States

DTC Wine Workshops Introductory Webinar featuring Carl Giavanti will take place on Thursday, September 30th at 10:00 - 10:30. Hear best practices for leveraging effective PR Campaigns and working with media to increase brand exposure and reach nationally. The event is complimentary. Be sure to register early as there are limited spaces available at: [email protected]. Carl Giavanti is based in Portland, Oregon and serves wineries throughout the Northwest as well as nationally. Carl comes to wine marketing […]

Free

DTC Wine Workshops Introductory Webinar Featuring Tricia Slavik

Online Webinar CA, United States

DTC Wine Workshops Introductory Webinar featuring Tricia Slavik will take place on Wednesday, October 21st at 10:00 - 10:30 a.m. PSD. Hear best practices for around winery marketing campaigns that grow direct wine sales and also connect with consumers in between visits. The event is complimentary. Be sure to register early as there are limited spaces available at: [email protected]. Tricia is a DTC Wine Marketing Specialist with more than twenty years in the fields of hospitality, tourism and food/beverage […]

Free

DTC Wine Case Study #6 RELEASE “ROI of using Mobile POS”

Allegretto Vineyard Resort 2700 Buena Vista Drive , Paso Robles, CA, United States

In Case Study #6 of the DTC Wine Case Study Series, Sandra Hess, founder of DTC Wine Workshops, interviewed Geraldine Flatt, VP of Retail Operations & HR and Zach Elliott, Technical Manager, both from Gloria Ferrer to determine the true ROI of using Vin65's Mobile POS with iPad minis to grow direct wine sales and improve customer service. Watch for the video case study to release at 8:30 a.m. PST on Wednesday, December 9th!

DTC Wine Case Studies Revealed! Workshop at DTC Wine Symposium

Hilton Concord Hotel 1970 Diamond Blvd. , Concord, United States

DTC Wine Case Studies Revealed! This informative workshop will be lead by Sandra Hess, Founder of DTC Wine Workshops. Sandra has interviewed winery managers throughout the nation to determine the true ROI of using the ideal combination of technologies and processes to grow direct sales, retain loyal customers and improve conversion rates.   Attendees will hear first-hand from a panel of winery managers and also get questions answered in this interactive workshop session. Three case study […]

$125.00

DTC Wine Management Series 2016 (1/21-2/11)

Online Webinar CA, United States

START 2016 OFF THE RIGHT WAY WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for the Q1 2016 series are: January 21st, 28th, February 4th and 11th. Each workshop takes place online […]

$495.00

Sandra Hess at Unified Wine & Grape Symposium Sacramento

Sacramento Convention Center 1400 J Street, Sacramento, CA, United States

Attending Unified Wine & Grape Symposium in Sacramento January 26th through 28th? Meet up with Sandra Hess, founder of DTC Wine Workshops to learn more about our services and solutions.  Sandra will be meeting with clients and technical partners in Sacramento and this is a great opportunity to meet her. Schedule an introductory meeting HERE.

Sandra Hess at Unified Wine & Grape Symposium Sacramento

Sacramento Convention Center 1400 J Street, Sacramento, CA, United States

Attending Unified Wine & Grape Symposium in Sacramento January 26th through 28th? Meet up with Sandra Hess, founder of DTC Wine Workshops to learn more about our services and solutions.  Sandra will be meeting with clients and technical partners in Sacramento and this is a great opportunity to meet her. Schedule an introductory meeting HERE.

DTC Wine Management Series 2016 (1/21-2/11)

Online Webinar CA, United States

START 2016 OFF THE RIGHT WAY WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for the Q1 2016 series are: January 21st, 28th, February 4th and 11th. Each workshop takes place online […]

$495.00

Wine E-Commerce Strategy Workshop

Allegretto Vineyard Resort 2700 Buena Vista Drive , Paso Robles, CA, United States

According to Adobe's Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is your winery ready to GROW e-commerce sales and is your winery website equipped to provide clear information, exceptional converion tools, effective call to actions and […]

$150.00

Intro Webinar featuring Patty Ross “DTC Wine Marketing & E-Commerce Tips”

Allegretto Vineyard Resort 2700 Buena Vista Drive , Paso Robles, CA, United States

Join us for a complimentary webinar as we introduce Patty Ross, latest member of the DTC Consultant Network. Send registration request to:  [email protected]. While new to the network, Patty is not new to direct to consumer wine sales and marketing best practices. With over 25 years of customer service experience and almost 20 years of online/e-commerce marketing knowledge, Patty offers DTC marketing and support services to small to medium size wineries focusing in California’s Central Coast where […]

Free

DTC Wine Management Series 2016 (1/21-2/11)

Online Webinar CA, United States

START 2016 OFF THE RIGHT WAY WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for the Q1 2016 series are: January 21st, 28th, February 4th and 11th. Each workshop takes place online […]

$495.00

Wine E-Commerce Strategy Workshop

Allegretto Vineyard Resort 2700 Buena Vista Drive , Paso Robles, CA, United States

According to Adobe's Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is your winery ready to GROW e-commerce sales and is your winery website equipped to provide clear information, exceptional converion tools, effective call to actions and […]

$150.00

DTC Wine Management Series 2016 (1/21-2/11)

Online Webinar CA, United States

START 2016 OFF THE RIGHT WAY WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for the Q1 2016 series are: January 21st, 28th, February 4th and 11th. Each workshop takes place online […]

$495.00

Wine E-Commerce Strategy Workshop

Allegretto Vineyard Resort 2700 Buena Vista Drive , Paso Robles, CA, United States

According to Adobe's Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is your winery ready to GROW e-commerce sales and is your winery website equipped to provide clear information, exceptional converion tools, effective call to actions and […]

$150.00

DTC Wine Management Series 2016 (3/16-4/6)

Online Webinar CA, United States

GROW DIRECT WINE SALES, RETAIN LOYAL CUSTOMERS AND INSPIRE STAFF!  DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for this series are: March 16, 23, 30 and April 6. Each workshop takes place online 9:00 - 10:30 a.m. PST. […]

$495

DTC Wine Management Series 2016 (3/16-4/6)

Online Webinar CA, United States

GROW DIRECT WINE SALES, RETAIN LOYAL CUSTOMERS AND INSPIRE STAFF!  DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for this series are: March 16, 23, 30 and April 6. Each workshop takes place online 9:00 - 10:30 a.m. PST. […]

$495

DTC Wine Management Series 2016 (3/16-4/6)

Online Webinar CA, United States

GROW DIRECT WINE SALES, RETAIN LOYAL CUSTOMERS AND INSPIRE STAFF!  DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for this series are: March 16, 23, 30 and April 6. Each workshop takes place online 9:00 - 10:30 a.m. PST. […]

$495

DTC Wine Management Series 2016 (4/5-4/26)

Online Webinar

BUILD A SOLID DIRECT WINE SALES DIVISION AND RETAIN LOYAL CUSTOMERS WITH A DTC SALES STRATEGIC PLAN! DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for the Q2 2016 series are: April 5th, 12th, 19th and 26th. Each workshop takes place […]

DTC Wine Management Series 2016 (3/16-4/6)

Online Webinar CA, United States

GROW DIRECT WINE SALES, RETAIN LOYAL CUSTOMERS AND INSPIRE STAFF!  DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for this series are: March 16, 23, 30 and April 6. Each workshop takes place online 9:00 - 10:30 a.m. PST. […]

$495

DTC Wine Management Series 2016 (4/5-4/26)

Online Webinar

BUILD A SOLID DIRECT WINE SALES DIVISION AND RETAIN LOYAL CUSTOMERS WITH A DTC SALES STRATEGIC PLAN! DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for the Q2 2016 series are: April 5th, 12th, 19th and 26th. Each workshop takes place […]

DTC Wine Management Series 2016 (4/5-4/26)

Online Webinar

BUILD A SOLID DIRECT WINE SALES DIVISION AND RETAIN LOYAL CUSTOMERS WITH A DTC SALES STRATEGIC PLAN! DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for the Q2 2016 series are: April 5th, 12th, 19th and 26th. Each workshop takes place […]

DTC Wine Management Series 2016 (4/5-4/26)

Online Webinar

BUILD A SOLID DIRECT WINE SALES DIVISION AND RETAIN LOYAL CUSTOMERS WITH A DTC SALES STRATEGIC PLAN! DTC Wine Workshops presents the "DTC Wine Management Series" ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour one-on-one coaching session. Online workshop dates for the Q2 2016 series are: April 5th, 12th, 19th and 26th. Each workshop takes place […]

Join us at DTC Wine Symposium Jan 11th & 12th

Hilton Concord Hotel 1970 Diamond Blvd. , Concord, United States

DTC Wine Workshops and the DTC Consultant Network are proud sponsors of the 10th Annual DTC Wine Symposium taking place January 11th and 12th in Concord, CA. Be sure to visit our exhibitor table to connect with consultants and pick-up latest DTC Wine Case Studies as well as the 2017 Online Workshops Schedule. We have over 60 workshops planned for next year! DTC Wine Workshops founder Sandra Hess will be speaking at the "Reservations Revealed" […]

Join us at DTC Wine Symposium Jan 11th & 12th

Hilton Concord Hotel 1970 Diamond Blvd. , Concord, United States

DTC Wine Workshops and the DTC Consultant Network are proud sponsors of the 10th Annual DTC Wine Symposium taking place January 11th and 12th in Concord, CA. Be sure to visit our exhibitor table to connect with consultants and pick-up latest DTC Wine Case Studies as well as the 2017 Online Workshops Schedule. We have over 60 workshops planned for next year! DTC Wine Workshops founder Sandra Hess will be speaking at the "Reservations Revealed" […]

DTC Wine Analytics: Leveraging your Intelligence Data in 2017

Online Workshop

Are you ready to dig in to your data from 2016 and 2015 to plan more strategically? What can your data tell you about WHO your customers are and HOW they want to connect with you? Learn how to leverage your data in a meaningful way to grow direct wine sales and retain loyal customers in 2017. In this informative workshop session, you will learn WHICH data sources are most valuable as you design your […]

DTC Wine Business Design: Creating an Integrated Action Plan

Online Workshop

Designing your DTC business, then following an DTC Action Plan that is scheduled and integrated is key to your success in direct sales. Your Direct to Consumer plans should be deeply integrated, surround a unique brand story, and be thoroughly geared towards the consumer. This hands-on workshop is presented by Kevin Smith, Business and Marketing Director at Fresno State Winery and lecturer of Winery Business and Marketing courses at FSU. Kevin also extends his University […]

DTC Wine Management Academy (4-PART SERIES)

Sandra Hess, founder of DTC Wine Workshops, presents the “DTC Wine Management Academy” a four-part series KICKING OFF ONLINE JANUARY 31ST. Ideal for any winery manager responsible for direct sales, customer retention, social media management, marketing and brand expansion. The four-part series includes a DTC Strategic Plan Template and a 1.5 hour One-on-One coaching session. Upon completion, attendees receive a DTC Wine Sales Academy Certificate from DTC Wine Workshops. The series is made up of four […]

DTC Wine Strategy: Growth Planning in a Growth Industry

Online Workshop

Your odds of growing successfully increase by 50% if you plan*. Developing a growth plan based on 2 or 3 specific objectives in the wine sales and marketing arenas should be an annual exercise. Growth examples can include the launch of a new brand, a larger tasting room, events venue, more staffing, wine club targets, online sales targets, etc. This hands-on workshop is presented by Kevin Smith, Business and Marketing Director at Fresno State Winery […]

DTC Wine Analytics: Leveraging your Intelligence Data in 2017

Online Workshop

Are you ready to dig in to your data from 2016 and 2015 to plan more strategically? What can your data tell you about WHO your customers are and HOW they want to connect with you? Learn how to leverage your data in a meaningful way to grow direct wine sales and retain loyal customers in 2017. In this informative workshop session, you will learn WHICH data sources are most valuable as you design your […]

DTC Wine Analytics: Leveraging your Intelligence Data in 2017

Online Workshop

Are you ready to dig in to your data from 2016 and 2015 to plan more strategically? What can your data tell you about WHO your customers are and HOW they want to connect with you? Learn how to leverage your data in a meaningful way to grow direct wine sales and retain loyal customers in 2017. In this informative workshop session, you will learn WHICH data sources are most valuable as you design your […]

Branding for Direct Wine Sales Success

Online Workshop

In this hands-on workshop, Barbara Gorder, Wine Brand Strategist, will provide step-by-step instruction around how to create a succesful wine brand that appeals wine consumers nationally. Each attendee will receive a "DTC Wine Sales Branding" Checklist and get questions answered in two Q & A periods. Key Take-Away's Include: 1. Competitive landscape overview 2. Define what constitutes excellence and the criteria for success 3. Learn how to get started with a creative brief development and […]