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January 2020
Direct Wine Telesales & Account Management Webinar
Winery teams will learn how to sell wine over the phone and better retain customers in this direct wine telesales web training program.
Find out more »Sandra Hess at DTC Wine Symposium: The Future of Tasting Rooms
Town Hall #1 at DTC Wine Symposium: The Future of Tasting Rooms Explore critical themes regarding the future of the American tasting Room including: right-sizing the experience for the brand; creating communities; salon vs. bar, and tasting room incentives. Moderator: Sandra Hess, Founder, DTC Wine Workshops. REGISTER HERE
Find out more »Wine Club Design Webinar: Top 5 Tools for Long-Term Success
Wine club managers will get hands-on training and learn how to develop more effective membership offerings that better connect with today's wine consumer.
Find out more »DTC Workshop – Storytelling: How to Develop Meaningful Wine Consumer Connections
Direct Wine Sales Workshop - Storytelling: "How to Develop Meaningful Wine Consumer Connections" Presented by Sandra Hess, founder of DTC Wine Workshops and Wine Consumer Engagement Specialist & CANVAS (Concierge Alliance Napa Sonoma) Visitors to Napa and Sonoma wine regions have over 850 choices and every visitor interaction must count. In addition to excellent wine in this highly competitive landscape the brand story needs to be spot on. In this hands-on workshop, Sandra Hess will guide attendees through a step-by-step approach…
Find out more »February 2020
DTC Wine Management Academy (4-Part Web Training)
Winery owners and managers will get hands-on training for how to build a direct to consumer sales strategic plan, manage DTC sales channels and build long-term consumer engagement strategies. 4-Part Web Training Program designed for direct sales teams.
Find out more »Sandra Hess at UNIFIED: Path to Market for Smaller Wineries beyond the Tasting Room
UNIFIED Symposium Session Title: Path to Market for Smaller Wineries beyond the Tasting Room Sandra Hess, founder of DTC Wine Workshops is a confirmed speaker at UNIFIED Symposium in Sacramento. Session Description: With fewer personnel, limited resources and consolidated distribution channels, small wineries can face an uphill battle in getting to market and brand building. In this session, owner / winemakers and experts that have successfully broken through beyond their small winery tasting rooms will share their detailed approaches. We'll…
Find out more »March 2020
Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT
Tasting room teams will get hands-on training in this expert webinar program.
Find out more »DTC Wine Management Academy AUSTRALIA (4-Part Web Training)
GROW DTC WINE SALES & RETAIN LOYAL CUSTOMERS WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops founder, Sandra Hess, presents the "DTC Wine Management Academy AUSTRALIA" (4-Part Web Training) ideal for any winery manager responsible for direct sales, customer retention, direct marketing, events and brand expansion. The series includes: Four weekly workshops (each 1.5-hour online session) Four e-Workbooks An Online One-on-One Coaching Session (1.5 hours) A DTC Strategic Sales & Marketing Plan Template A Certificate of Completion Online…
Find out more »Direct Wine Telesales & Account Management Webinar
Direct wine sales teams get hands-on phone sales training in this expert webinar.
Find out more »