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March 2020
Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT
Tasting room teams will get hands-on training in this expert webinar program.
Find out more »Direct Wine Telesales & Account Management Webinar
Direct wine sales teams get hands-on phone sales training in this expert webinar.
Find out more »Wine Club Design Webinar: Top 5 Tools for Long-Term Success
Wine club sales represent about 60% of direct wine sales income for wine brands who are getting it right. Consumers have an overwhelming amount of choice when deciding which wine club to join. Most wine club members tend to be members of 2-5 clubs consecutively and time is being divided among several club events and pickup parties. Winery teams need to offer straight-forward and appealing membership options to convert 15-25% of tasting room visitors to a membership program. REGISTER HERE…
Find out more »April 2020
Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT
In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned while teaching tasting room teams of all sizes across the nation. With over 10,000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation. Attendees will learn how to better connect with first-time customers and qualify a variety of visitors using effective storytelling and tools. REGISTER HERE for the Tasting Room Training Webinar: CONNECT - QUALIFY - CONVERT. Webinar…
Find out more »May 2020
DTC Wine Management Academy (4-Part Web Training)
GROW DTC WINE SALES & RETAIN LOYAL CUSTOMERS WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops founder, Sandra Hess, presents the "DTC Wine Management Academy" ideal for any winery manager responsible for direct sales, customer retention, direct marketing, events and brand expansion. The series includes: Four weekly workshops (each 1.5-hour online session) Four e-Workbooks An Online One-on-One Coaching Session (1.5 hours) A DTC Strategic Sales & Marketing Plan Template A Certificate of Completion Online workshop dates for this…
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