DTC Wine Workshops supports wineries nationally in the areas of Strategic Planning. Technical Solutions Implementations, Wine Club Improvements, Tasting Room Management, Staff Training & Coaching. We offer a team of 16 trained mystery shoppers ready to visit your property. All shops include a mystery shops include a detailed scorecard with comments and expert summary report with recommendations from Sandra Hess, founder of DTC Wine Workshop. Shoppers are a mix of wine enthusiasts and collectors living in prominent communities with a good understanding of wine and luxury sales techniques. Each shop is customized to client needs and can range from a drop-in visit to the tasting room bar, scheduled reservation, wine club sign-up or online purchase. All deliverables are provided within one-week of shop.
- DIRECT CONSUMER FEEDBACK
- 40-POINT TASTING ROOM SCORECARD
- 25-POINT CLUB SCORECARD
- 20-POINT WEB STORE SCORECARD
- SUMMARY & EXPERT RECOMMENDATIONS
To learn more and schedule your custom mystery shop, please complete the contact form below.