Grow Direct Wine Sales & Retain Loyal Customers

Latest Past Events

DTC Consultant Network Intro Webinar #8: Brand Strategy

In this episode, Nicholas Karavidas will share his top DTC wine brand strategy tips. Being a career winemaker, production director, and General Manager of one of California’s largest wineries, Oak Ridge, Nick Karavidas’ experience in leading wine business for 34 years has given him a visionary insight that defies many of the ‘status quo’ habits that plague wine distribution in the US. With his seasoned marketing agent Mark Chandler and mentoring under the tutelage of US Market Intelligence leader Carl Schroeder of Geo Strategies, Inc., Nick is forging a new paradigm of how wine distribution is approached and conquered in the US.

Presentation @ Fresno State University

Sandra Hess, Founder of DTC Wine Workshops, will be presenting to the wine marketing students at Fresno State University. Wednesday, November 12th 9:30 - 11:00 Topics include: Volume and growth in DTC sales Necessary processes Sales strategy tips Winery case studies Common business mistakes (or missing pieces) wineries make Staffing for a strong DTC operation Check out a short video from her visit with some of the students last year: https://www.youtube.com/watch?v=JoogNR1iLqs

Wine Tourism Conference in Paso Robles

DTC Consultant Network member Hilarie Larson will be presenting at the Wine Tourism Conference in Paso Robles as part of this panel: Service, Sales and Knowledge: Better Promotion of Your Wine Industry Business This entertaining and interactive seminar will discuss how wine regions, individual wineries and related wine tourism businesses can promote and retain customers through properly trained front line staff. Jan M. Smith and Hilarie Larson will show you how to empower your team with […]