DTC Wine Workshops presents a six-month DTC Wine Sales webinar series taking place over six months on the second Tuesday of each month beginning March 11th at 10:00 a.m. PST. 3.47 million cases of wine shipped in 2013, a 9.3% increase over 2012. In 2013, wines priced $15 and less increased […]
It’s a week before the big day and I was curious to see how wineries are leveraging social outlets to connect with fans and share the love. Does your winery have a social content calendar in place to capitalize on direct to consumer sales during the Holiday’s? Wineries using promo […]
Shoppers are in full swing as Holiday celebrations are upon us. Direct to Consumer wine sales are up so this is a great time for wineries to cater to the online buyer. In a recent report released by Truett-Hurst Inc. DTC Sales are up by 24% due to an increase […]
What is your ONLINE STRATEGY? There were 245,203,319 Internet users in the US (representing 78.1% of the population) at mid-year 2012, according to Internet World Stats, December 2012*. The amount of time spent online rose about 20% to more than 30 hours weekly. Affluent Millennials, defined here as those aged […]
Vin65/WineDirect and VinTank made a major announcement today that will greatly improve the way wineries interact with visitors and members! No need to spend countless hours searching the web to understand who loves a winery brand, the VinTank Social Tracking tool now integrated in Vin65 e-commerce platform, provides this service in […]
