winery commerce


The 2016 Wineries Boot Camp “Getting Ahead of the Curve”

DTC Wine Workshops is a proud sponsor of The 2016 Wineries Boot Camp “Getting Ahead of the Curve” presented by The Luxury Marketing Council of San Francisco Taking place on Wednesday, February 24th 9:00 – 1:00 at the Lincoln Theater in Yountville, CA The Luxury Marketing Council of San Francisco is proud to […]


DTC Wine “MATCH.COM -Better Qualify to Create Loyalty” Workshop

DTC Wine “MATCH.COM -Better Qualify to Create Loyalty” Workshop With over 8700 wineries now competing in the US and online wine orders resulting in $2 billion in sales in 2015, NOW is the time to build a strategic conversion plan that includes best practices for qualifying first-time guests. REGISTER HERE. […]


DTC Wine Case Study #6 – “ROI of using Mobile POS”

Sandra Hess, founder of DTC Wine Workshops interviewed Zach and Geraldine from Gloria Ferrer to determine the true ROI of using Mobile POS. Get words of wisdom and clear insights into what it takes to implement Mobile POS to grow direct wine sales and improve customer service. For more information […]


DTC Wine Case Study #6 RELEASE “ROI of using Mobile POS”

In Case Study #6 of the DTC Wine Case Study Series, Sandra Hess, founder of DTC Wine Workshops, interviewed Geraldine Flatt, VP of Retail Operations & HR and Zach Elliott, Technical Manager, both from Gloria Ferrer to determine the true ROI of using Vin65’s Mobile POS with iPad minis to […]


DTC Wine Workshops Introductory Webinar featuring Ken Majer

DTC Wine Workshops Introductory Webinar featuring Ken Majer will take place on Thursday, September 24th at 10:00 – 10:30. Hear best practices for establishing a strong leadership foundation for your winery. The event is complimentary. Be sure to register early as there are limited spaces available at: [email protected].  Ken is a […]


Guest Blog Post by Ryan Clark – Tips on DTC Wine Marketing

One of the few ways to have a successful winery comes down to DTC (Direct to Consumer) sales. It’s crucial to draft a marketing plan and have the operational tools in place to execute your plan. Drafting a plan: Take some time away from the daily duties that can easily […]