What is the true return on investment when a family owned winery outsources fulfillment and shipping to Copper Peak Logistics? Find out by watching Episode 9 of the DTC Wine Case Study Series.
Sandra Hess, founder of DTC Wine Workshops consulting and training agency, interviewed Laila Subaie, DTC Operations Manager at Minery Family Winery and Dave Dobrow, VP of Business Development at Copper Peak Logistics in this informative case study.
We all know how wonderful it is to shop around the clock from a Smartphone or iPad and trust that our items will arrive within 3-5 days at most (2-3 days even better). This has really disrupted the traditional wine club model where batch runs are processed three to four times a year. How can a winery keep up with this type of consumer demand? Laila shares how Miner Family Winery has grown direct to consumer wine sales and improved customer service by working with Copper Peak Logistics. Enjoy this video case study interview and also be sure to subscribe to our BLOG to receive latest DTC Wine Sales Tips and Invitations to training events HERE.