Sandra Hess


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About Sandra Hess

Sandra Hess, founder of DTC Wine Workshops and the DTC Consultant Network is a public speaker on the subject of direct to consumer wine sales and customer retention in the US.


Reopening Tasting Rooms also Opens Opportunities for Winery Hospitality Teams

Sandra Hess, founder of DTC Wine Workshops and Wine Consumer Engagement Specialist Shares Top Tips June 10, 2020 – San Francisco Bay Area After nearly three months of Shelter in Place for many, tasting room teams are welcoming back guests and preparing for safe visits. Consumers are craving exploration, focused […]


Ready to Up your Virtual Winery Experience Game? Top 5 Things to Do NOW

Leverage recorded video content before and after virtual events to reach new audiences and educate key contact groups! May 26, 2020 – Sandra Hess, founder of DTC Wine Workshops We have helped about 400 winery teams get setup with Virtual Winery Experiences since mid-March. A lot of time and effort […]


Heidi Dittloff, Winery Marketer, Joins the DTC Consultant Network [INTRO VIDEO]

May 22, 2020 Sandra Hess, founder of DTC Wine Workshops welcomes Heidi Dittloff to the DTC Consultant Network in this Introductory Video! Heidi Dittloff comes to the DTC Consultant Network with over 20 years of sales and marketing experience in the industries of direct to consumer wine, real estate, banking, […]


Tasting Rooms Reopen & Winery Teams Balance Virtual with Onsite Experiences

Winery teams across the US have many decisions to make today as tasting room reopening phases roll out across each state. DTC Wine Workshops Consulting Agency launches the first of its kind, “US Virtual Winery Summit Series: Doing Business in a Changing Landscape” kicking off on May 19th at 10:00-12:00 PDT. This […]


[Video Interview] Shana Bull – Winery Video Marketing & Storytelling

May 5, 2020 – Latest News from DTC Wine Workshops! [Video Interview] Shana Bull – Winery Video Marketing & Storytelling Consultant joins the DTC Consultant Network Today, we have the pleasure of welcoming Shana Bull to the DTC Consultant Network in this Video Interview. Sandra Hess, founder of DTC Wine […]


Sandra Hess Virtual Wine Tasting Program Instruction

Virtual Winery Offerings: Top 5 Rules of Engagement

Winery team planning during SIP (Shelter in Place) and Beyond… Sandra Hess, founder of DTC Wine Workshops shares the Top 5 Rules for engaging wine producer to consumer during Shelter in Place and Beyond. DTC Wine Workshops was the first to launch Virtual Winery Program Development Web Training and has […]