Grow Direct Wine Sales & Retain Loyal Customers

All Day

Sandra Hess “Staff Training” Panelist at WIN Expo Santa Rosa

SONOMA COUNTY FAIRGROUNDS 1350 Bennett Valley Road, Santa Rosa

Investing in Staff Training: The Big Return Why do some wineries excel at direct sales and achieve well-above average results while others struggle to maintain? According to the 2017 VinQuest Tasting Room Survey, the most glaring distinction between tasting rooms and wine clubs that performed beyond the average and those that didn't was their level of commitment to staff training. Sandra Hess, founder of DTC Wine Workshops, will support the panel discussion with her key […]

$150.00