Grow Direct Wine Sales & Retain Loyal Customers

Latest Past Events

DTC Wine TALENT & TECHNOLOGY MATCH Workshop

Online Workshop

Workshop Description: Find and Retain Talent that Matches the Right Technology to Grow Direct Wines Sales & Retain Loyal Customers in this 45-Minute Online Workshop Presenters: Workshop will be co-led by Ken Majer, author of four books on values-based corporate culture and leadership values, and Sandra Hess, Founder of DTC Wine Workshops, Training Specialist and DTC Technical Solutions Consultant. Workshop Key Take-Aways:   Finding and Retaining Talent for Your DTC Culture • Top five principles for […]

DTC Wine Sales: How to Successfully Launch a Brand Ambassador Program

Online Workshop

What is the difference between a Brand Ambassador and a Spokesperson? By definition, a brand ambassador, unlike a celebrity spokesperson, is someone who eats, lives and breathes your brand. This is someone your customers can connect and engage with, someone who has a solid, well-established online presence with a decent-size network. Millennials for example, are more likely to show their purchases to their friends and write online reviews, so in order to reach that key demographic, you […]

“Better Qualify to Create Loyalty” Workshop

Online Workshop

"Better Qualify to Create Customer Loyalty" Workshop With over 8700 wineries now competing in the US and online wine orders resulting in $2 billion in sales in 2015, NOW is the time to build a strategic conversion plan that includes best practices for qualifying first-time guests. REGISTER HERE. This 90 minute session will provide TOP FIVE tools and best practices for : 1. Better qualifying first-time guests 2. Building customer loyalty 3. Leveraging all sales and […]

$150.00