DTC Wine Workshops is a proud sponsor of The 2016 Wineries Boot Camp “Getting Ahead of the Curve” presented by The Luxury Marketing Council of San Francisco Taking place on Wednesday, February 24th 9:00 – 1:00 at the Lincoln Theater in Yountville, CA The Luxury Marketing Council of San Francisco is proud to […]
DTC Wine Workshops Founder, Sandra Hess, will moderate a panel “The Do’s and Don’ts of Direct to Consumer & Direct Selling” on Friday, March 13th at 2:00.
I came across this article about a presentation Joe Roberts gave at the Nederburg Auction in South Africa this last week on the US Wine Market. He touches on an important point around targeting buyers by generation. If you focus on Baby Boomers exclusively you are dead. Selling story is […]
