direct wine sales and marketing

Direct Wine: It’s Time to Return to the Basics with these Top 5 Tips

[June 27, 2024 – Sandra Beals] The US Wine Industry is certainly experiencing some shifts as distributor consolidation and increased direct wine competition continues to play out. There are 11,691 wine brands across the nation today, representing about 400 more than in 2021, according to the Wines Vines Analytics Winery […]

2023 Wine Consumer Journey Mapping Workshop

Join Sandra Hess, founder of DTC Wine Workshops, for this hands-on training session ideal for winery owners and management teams. Wine Consumer Journey Mapping is an essential function in today’s competitive direct wine sales landscape. Finish the year strong with top-notch tools and strategies. Sandra, founder of DTC Wine Workshops, […]