Wine Shipping

Tasting Room Conversion Tools Workshop

With over 8000 bonded tasting rooms in the US and the flurry of online winery websites to buy from, consumers have more choice than ever. How are wineries improving conversion processes at the tasting room and at events? Get the Early-Bird discount before January 11th! REGISTER HERE Get the lastest tips […]

Wine E-Commerce Strategy Workshop

According to Adobe’s Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is […]

Wine E-Commerce Strategy Workshop

According to Adobe’s Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is […]

DTC Wine Case Study #5 – ROI of Social Strategy & VinTank

November 3, 2015 I had the opportunity to meet with Craig Camp, Managing Partner at Cornerstone Wine Cellars and Brandon Farley, Community Manager at VinTank this past week.  I get a lot of questions from wineries throughout the nation about the true ROI of using VinTank and social media to […]

DTC Wine Case Studies Revealed! Workshop at DTC Wine Symposium

DTC Wine Case Studies Revealed! This informative workshop will be lead by Sandra Hess, Founder of DTC Wine Workshops. Sandra has interviewed winery managers throughout the nation to determine the true ROI of using the ideal combination of technologies and processes to grow direct sales, retain loyal customers and improve […]

DTC Wine Management Series 2016 (1/21-2/11)

START 2016 OFF THE RIGHT WAY WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops presents the “DTC Wine Management Series” ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and […]

DTC Wine Case Study #4 – ROI of using ShipCompliant

In our fourth episode of the “DTC Wine Sales Case Study Series,” Sandra Hess, founder of DTC Wine Workshops, met with Ernie Veniegas, Wine Club Manager Grgich Hills and Jeff Carroll, VP of Product Development ShipCompliant, to uncover the true return on investment (ROI) of using ShipCompliant in combination with exceptional customer service to sell wine direct to consumers nationally.

One key take-away from this informative case study: there are clear advantages in maximizing the use of ShipCompliant to ensure customers receive wine orders on time and that wineries can ship the maximum amount of wine direct to consumer to 43 states nationally.

Ernie and Jeff share valuable insights and reveal their “Words of Wisdom” in this informative case study.  We learn that online buyers are 20% more likely to become repeat buyers if wine is delivered ON TIME THE FIRST TIME. Grab a notepad and get ready to learn best practices from these two industry leaders.

 

Guest Blog Post by Ryan Clark – Tips on DTC Wine Marketing

One of the few ways to have a successful winery comes down to DTC (Direct to Consumer) sales. It’s crucial to draft a marketing plan and have the operational tools in place to execute your plan. Drafting a plan: Take some time away from the daily duties that can easily […]

Winery Hiring is UP as Direct Sales SURGE!

There has never been a better time in history to sell wine direct to the consumer. The recent Silicon Valley Bank (SVB) “Secrets of a Successful Tasting Room” report, released in conjunction with a live video stream by Rob McMillan and guests discussing the report, details interesting trends. One key takeaway for me […]

Introducing the “DTC Wine Case Study Series”

Greetings! I have the pleasure of serving a variety of winery owners and managers throughout the nation. I have frequent discussions with winery staff at onsite workshops and industry events, to identify their training needs for growing direct to consumer (DTC) wine sales. There is one common thread in most of my conversations—the […]

Guest Blog Post by John Gavin – Winery Websites

I’m a web developer who builds and maintains websites for wineries, so naturally I’m going to be talking about winery websites – how they work, how they don’t work, what’s new in the field, what’s coming in the future. For my first guest post here on the DTC site, I […]