winery management


Winery Marketing: 5 Steps for Developing a Digital Marketing Plan

Join Taylor Eason, Digital Marketing Strategist with Cork & Fork Digital Media, for a comprehensive dive into digital winery marketing strategy. The wine business is a very competitive marketplace. To grow retail traffic and e-commerce sales, smart companies must consider all the powerful tools now available and how to use […]


DTC Wine Management Series (4-Part Workshop)

GROW DIRECT TO CONSUMER SALES & RETAIN LOYAL CUSTOMERS IN WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops founder, Sandra Hess, presents the “DTC Wine Management Series” ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes: Four weekly workshops (each […]


Winery Marketing: Direct Consumer Insights & Analytics

Join Taylor Eason, Digital Marketing Strategist with Cork & Fork Digital Media, for a winery marketing workshop covering why customer insights and analytics are crucial to improving a winery’s marketing and sales efforts. Defining your target audience is the first step in effective marketing. A detailed customer insights profile allows […]


Winery Marketing: 5 Steps for Developing a Digital Marketing Plan

Join Taylor Eason, Digital Marketing Strategist with Cork & Fork Digital Media, for a comprehensive dive into digital winery marketing strategy. The wine business is a very competitive marketplace. To grow retail traffic and e-commerce sales, smart companies must consider all the powerful tools now available and how to use […]


DTC Wine Management Series (4-Part Workshop)

GROW DIRECT TO CONSUMER SALES & RETAIN LOYAL CUSTOMERS IN 2018 WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops founder, Sandra Hess, presents the “DTC Wine Management Series” ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes: Four weekly workshops […]


Winery Marketing: Direct Consumer Insights & Analytics

Join Taylor Eason, Digital Marketing Strategist with Cork & Fork Digital Media, for a winery marketing workshop covering why customer insights and analytics are crucial to improving a winery’s marketing and sales efforts. Defining your target audience is the first step in effective marketing. A detailed customer insights profile allows […]


DTC Wine Management Academy (4-Part Webinar Series)

GROW DIRECT TO CONSUMER SALES & RETAIN LOYAL CUSTOMERS IN 2018 WITH A DIRECT WINE SALES STRATEGIC PLAN! In today’s competitive direct to consumer wine business climate, a “one-size-fits-all” approach to wine sales and consumer engagement doesn’t deliver results. DTC managers need to apply proven methods and best practices when […]


“Top 5 Direct Wine Sales Tips” Guest Blog Post

Today, I have the pleasure of introducing Stefani Ginotti to the DTC Consultant Network. With close to three decades of coaching and consulting experience, Stefani Ginotti is a proven leader within the greater Sacramento area and the California wine industry. Her expertise is focused on discovering business efficiencies that can be […]