DTC Wine Workshops and the DTC Consultant Network are proud sponsors of the 10th Annual DTC Wine Symposium taking place January 11th and 12th in Concord, CA. Be sure to visit our exhibitor table to connect with consultants and pick-up latest DTC Wine Case Studies as well as the 2017 […]
As we look back at the first two quarters of 2016, what have we learned about DIRECT WINE SALES AND CONSUMER BEHAVIOR? Greetings! I have been hearing about a “slump” in direct wine sales for some wineries in the Napa Valley this past quarter. Since direct wine sales […]
Today, DTC Wine Workshops celebrates its THREE YEAR-ANNIVERSARY! Sandra Hess, founder of DTC Wine Workshops, shares her excitement. “I am thankful for the support of incredible clients, partners and members of the media as we have worked together to grow direct wine sales in the United States over the past […]
DTC Wine Workshops published a catalogue of 40 online workshops for 2016 to meet the growing demand of winery teams and managers. Direct wine sales has become a very viable revenue channels for wineries throughout the nation over the past 8-10 years. We saw REAL growth and significant increase in […]
What has consumer demand taught winery teams this past year? As we kick off 2016 and review data just released from Wines & Vines in the ShipCompliant report, we know that the total value of winery-to-consumer shipments increased 8.1% to almost $2 billion last year. The average price decreased from $38.40 […]
Join us for a complimentary webinar as we introduce Patty Ross, latest member of the DTC Consultant Network. Send registration request to: [email protected]. While new to the network, Patty is not new to direct to consumer wine sales and marketing best practices. With over 25 years of customer service experience and almost […]
Attending Unified Wine & Grape Symposium in Sacramento January 26th through 28th? Meet up with Sandra Hess, founder of DTC Wine Workshops to learn more about our services and solutions. Sandra will be meeting with clients and technical partners in Sacramento and this is a great opportunity to meet her. […]
According to Adobe’s Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is […]
According to Adobe’s Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is […]
According to Adobe’s Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is […]
In Case Study #6 of the DTC Wine Case Study Series, Sandra Hess, founder of DTC Wine Workshops, interviewed Geraldine Flatt, VP of Retail Operations & HR and Zach Elliott, Technical Manager, both from Gloria Ferrer to determine the true ROI of using Vin65’s Mobile POS with iPad minis to […]
GROW DIRECT WINE SALES, RETAIN LOYAL CUSTOMERS AND INSPIRE STAFF! DTC Wine Workshops presents the “DTC Wine Management Series” ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one e-workbook and a 1.5 hour […]
BUILD A SOLID DIRECT WINE SALES DIVISION AND RETAIN LOYAL CUSTOMERS WITH A DTC SALES STRATEGIC PLAN! DTC Wine Workshops presents the “DTC Wine Management Series” ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour online session), one […]
November 3, 2015 I had the opportunity to meet with Craig Camp, Managing Partner at Cornerstone Wine Cellars and Brandon Farley, Community Manager at VinTank this past week. I get a lot of questions from wineries throughout the nation about the true ROI of using VinTank and social media to […]
DTC Wine Case Studies Revealed! This informative workshop will be lead by Sandra Hess, Founder of DTC Wine Workshops. Sandra has interviewed winery managers throughout the nation to determine the true ROI of using the ideal combination of technologies and processes to grow direct sales, retain loyal customers and improve […]
