“Direct to Consumer Wine Communications” Workshop NAPA VALLEY VINTNERS

“Direct to Consumer Wine Communications” Workshop

Audience: Members of the Napa Valley Vintners Association

Sandra Hess, founder of DTC Wine  Workshops training and consulting agency, is providing six workshops to member of the Napa Valley Vintners in 2019. Each half-day training includes one breakout session with worksheet as well as a Checklist.

Topics include:

• Presentation of Top DTC Content Outlets and Content Types

• Review of Winning Consumer Engagement Case Studies

• How-To Develop an Effective DTC Content Calendar Leveraging Key Segments

• Taking Ownership of the Brand Voice

• Metrics and Measures

For more information about how to become a member of the Napa Valley Vintners Association, click HERE.