Grow Direct Wine Sales & Retain Loyal Customers
- This event has passed.
Presentation @ Fresno State University
November 12, 2014 @ 9:30 AM - 12:00 PM
Sandra Hess, Founder of DTC Wine Workshops, will be presenting to the wine marketing students at Fresno State University.
Wednesday, November 12th
9:30 – 11:00
Topics include:
- Volume and growth in DTC sales
- Necessary processes
- Sales strategy tips
- Winery case studies
- Common business mistakes (or missing pieces) wineries make
- Staffing for a strong DTC operation
Check out a short video from her visit with some of the students last year: