“Top 5 Wine Consumer Data Collection Strategies” Workshop NAPA VALLEY VINTNERS

“Top 5 Wine Consumer Data Collection Strategies” Workshop

Audience: Members of the Napa Valley Vintners Association

Sandra Hess, founder of DTC Wine  Workshops training and consulting agency, is providing six workshops to member of the Napa Valley Vintners in 2019. Each half-day training includes one breakout session with worksheet as well as a Checklist.

Topics include:

• Top Data Collection Tools and Sources

• Defining Relevant and Meaningful Opt-in Invitations

• Training Staff and Providing Tools to Succeed

• Establishing Internal Workflows to Optimize use of Opt-In Data

• Defining Conversion Metrics and Measures of Success

For more information about how to become a member of the Napa Valley Vintners Association, click HERE.