Webinar: “Top Digital Storytelling Tools to Communicate Wine Brand Trust”

The Problem: ​ Many small wine brand teams don’t understand how telling their story digitally can lead to long-term customer loyalty. In many cases, they aren’t even sure where to start. Many winery owners and stakeholders are worried about their business because of the current pandemic and not sure what they should be doing on social media.

Shana Bull, Digital Storyteller, will teach wine marketers and small winery teams how to craft an effective story, how to use digital tools to amplify their story, and how to continue to create new stories that are relevant to a variety of key audiences.

Each attendee will receive hands-on training and tools for better engaging in the digital spaces through meaningful stories. Winery teams will leave this webinar excited to begin marketing in Instagram and Facebook among other digital outlets.

About your webinar instructor:

Shana Bull is the founder of Shana Bull, Digital Marketing and has been involved in wine marketing for 11 years. Her title “Digital Storyteller” encompasses her passion for helping wine brands connect with consumers by telling their unique stories through social media and in-person. She has been a wine blogger since 2009 and is a published writer on wine, restaurants, social media marketing, parenting, music, and travel. Shana has been teaching classes on social media for ten years and was named one of the top “40 under 40” Young Professionals by the North Bay Business Journal in 2017. Read full Bio HERE.