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Winery Lifestyle & Community Development Coaching Program

Description: Winery Lifestyle & Community Development Coaching Program. This coaching program has been designed to help leadership teams create a solid plan for introducing the most relevant direct to consumer offerings 2024 and beyond. Over a 6-8 week period, attendees will learn how to develop best in class consumer engagement […]


DTC Wine Management Academy (4-PART SERIES)

DTC Wine Workshops presents the “DTC Wine Management Academy” a four-part series and KICKS OFF ONLINE SEPTEMBER 13TH. Ideal for any winery manager responsible for direct sales, customer retention, social media management, marketing and brand expansion. The four-part series includes a DTC Strategic Plan Template and a 1.5 hour One-on-One coaching […]


“Wine Compliance TIPS” Guest Blog Post featuring Jenni Linteo

Today, DTC Wine Workshops is featuring a guest blog post provided by Jenni Linteo, latest member of the DTC Consultant Network. Jenni supports small to mid-sized wineries in the areas of direct wine compliance, direct wine licensing and reporting. We hope that you find the information shared to be informative […]


DTCWW Central Coast ROADSHOW Paso Robles

CENTRAL COAST ROADSHOW August 23rd Paso Robles REGISTER HERE August 24th San Luis Obispo REGISTER HERE LEARN – BUILD – GROW DIRECT WINE SALES IN 2016 Each workshop takes place 9:00 – 12:00. Includes hands-on instruction from three presenters, DTC sales checklists and Q & A sessions. $30 per workshop […]


“Staying Connected” Workshop – Paso Robles Wine Country Alliance

“Staying Connected” Workshop – Paso Robles Wine Country Alliance On Wednesday, April 13 from 9 a.m. – 12 p.m., the Paso Wine Alliance hosts the April BEST Seminar. We are thrilled to welcome Sandra Hess, DTC Wine Workshops, who will be presenting a “Staying Connected” Workshop. Presentation Details: When: Wednesday, April 13 […]


Wineries Demand MORE Direct Wine Sales Tools in 2016

DTC Wine Workshops published a catalogue of 40 online workshops for 2016 to meet the growing demand of winery teams and managers.  Direct wine sales has become a very viable revenue channels for wineries throughout the nation over the past 8-10 years. We saw REAL growth and significant increase in […]


Sandra Hess “DTC DO’s & DON’TS” at Craft Beverage Expo Oakland

Direct to Consumer Sales Do’s and Don’ts Craft Beverage Expo Oakland, CA  Presenter: Sandra Hess, Founder, DTC Wine Workshops     Description: Selling wine and craft brew direct to consumer provides greater profit margins but also requires careful planning to ensure orders are shipped in a timely and safe manner […]


Sandra Hess at Unified Wine & Grape Symposium Sacramento

Attending Unified Wine & Grape Symposium in Sacramento January 26th through 28th? Meet up with Sandra Hess, founder of DTC Wine Workshops to learn more about our services and solutions.  Sandra will be meeting with clients and technical partners in Sacramento and this is a great opportunity to meet her. […]


Wine E-Commerce Strategy Workshop

According to Adobe’s Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is […]


“Staying Connected – Customer Retention Workshop” in SONOMA

THE NEXT STEP – “STAYING CONNECTED IN BETWEEN VISITS” In Workshop #2 of the three-part series, the TOP 5 CUSTOMER TOUCH-POINTS that build long-term loyalty will be revealed. Workshop #2 is taking place on May 17th 8:30 – 12:30 – The Lodge at Sonoma Renaissance Resort & Spa. The registration […]


REGISTRATION IS OPEN! “Staying Connected Between Visits” Workshop Napa

THE NEXT STEP – “STAYING CONNECTED BETWEEN VISITS” DTC Wine Workshops and CANVAS team up to present “Top 5 Tools & Case Studies Revealed” workshops in the Napa Valley throughout 2016. “Now that your winery team has done a great job converting visitors to first-time customers and club members – […]


DTC Wine Management Series 2016 (5/12-6/2)

GROW DIRECT TO CONSUMER SALES & RETAIN LOYAL CUSTOMERS IN 2016 WITH A DIRECT WINE SALES STRATEGIC PLAN! DTC Wine Workshops presents the “DTC Wine Management Series” ideal for any winery manager responsible for direct sales, customer retention and brand expansion. The series includes four weekly workshops (each 1.5 hour […]


Introduction to Wine Club Strategy & Retention Workshop

Introduction to Wine Club Strategy & Retention Workshop This workshop is ideal for any winery manager responsible for: 1.  Retaining loyal and long-term club members 2.  Acquiring new club members 3.  Designing club memberships that appeal to various type of wine enthusiasts and collectors 4.  Developing high-impact club events, perks […]


Wine E-Commerce Strategy Workshop

According to Adobe’s Digital Index, Cyber Monday sales on November 30, 2015 reached $3.07 billion. Mobile sales also reached a sales volume record, with $799 million of online spending coming from a smartphone or tablet, Adobe said. Online sales for the five-day period starting on Thanksgiving totaled $11.11 billion. Is […]