direct wine sales training


Digital Wine Marketing Webinar: Winery Websites

REGISTER HERE for the Digital Wine Marketing Webinar: Winery Websites This workshop, led by digital wine marketing specialist, Laura Perret Fontana, will cover the fundamentals of websites: guidelines, best practices, ideas to provide a better experience to consumers and trade. Most marketing and sales teams understand the importance of having a winery […]


Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT

REGISTER HERE for the Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned while teaching tasting room teams of all sizes across the nation. With over 9000 wineries across the US, consumers have more choice now than ever […]


Direct Wine Telesales & Account Management Webinar

REGISTER HERE for the Direct Wine Telesales & Account Management Webinar Sandra Hess, founder of DTC Wine Workshops, will share best practices for conducting successful call campaigns as it relates to customer retention, customer win-back and sales promotions. This live webinar includes two Q & A sessions and a Telesales […]


Wine Club Design Webinar: Top 5 Tools for Long-Term Success

REGISTER HERE for the Wine Club Design Webinar: Top 5 Tools for Long-Term Success Bring your brown bag lunch for this hands-on web training taking place during the lunch hour! Wine Club Sales represents about 60% of direct wine sales income for wine brands who are getting it right. Consumers […]


Wine Club Design Webinar: Top 5 Tools for Long-Term Success

REGISTER HERE for the Wine Club Design Webinar: Top 5 Tools for Long-Term Success Bring your brown bag lunch for this hands-on web training taking place during the lunch hour! Wine Club Sales represents about 60% of direct wine sales income for wine brands who are getting it right. Consumers have […]


Direct Wine Sales Case Studies #10 and #11

Direct Wine Sales Case Study #10 – July 11, 2018. What is the true return investment (ROI) when a wine brand uses telesales services to grow direct wine sales and convert customers to loyal club members? In the tenth episode of the DTC Wine Case Study Series, Sandra Hess, founder of […]


Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT

In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned teaching tasting room teams of all sizes across the nation. With over 9000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation. Attendees will learn how to […]


International Direct Wine Sales Workshop

Join DTC Wine Workshops founder, Sandra Hess along with Gliding Eagle co-founder, Adam Ivor, in this hands-on workshop session to explore direct to consumer sales options internationally. Find out how over 100 wineries have sold $2.7 million in wine direct to international consumers since 2015 using Gliding Eagle international direct […]


Winery Teams: Having Trouble Keeping New Talent Around?

Guest Blog Post featuring Ken Majer, author of four books on values-based corporate culture and leadership values and member of the DTC Consultant Network.  December 22, 2016 Keeping new talent is only one of the many issues wineries face as the industry is facing many changes. There is a sea change […]


DTC Wine Sales News – December 2016

Greetings! “It’s the most wonderful time of the year” – and this rings so true for many winery teams wrapping up 2016 and preparing end of year direct sales reports. According to Wines & Vines Analytics/ShipCompliant, Direct-to-consumer (DtC) shipments increased in the tradit ionally strong month of November. Sales topped $332 […]


DTC Wine Sales News – November 2016

  CONGRATULATIONS to the winery teams who have worked strategically to GROW direct wine sales while RETAINING loyal customers this year. Your efforts have paid off according to the latest report in Wines & Vines!   Greetings! Well, the numbers don’t lie. Winery teams who have invested in direct to […]