direct wine sales


2020 DTC Wine Sales Review: POWER OF THE PIVOT

January 12, 2021 – Sandra Hess, DTC Wine Workshops [20-30 minute read] Many direct to consumer teams in wine regions across the nation have been pivoting and adjusting to life’s catastrophes for several years now. From devastating fires that repeated seasons to floods and now a pandemic. Whether iconic wine […]


Virtual Wine Tasting Setup in 5 Steps or Less

BACK BY POPULAR DEMAND! Ready to offer Virtual Wine Tastings and Events to a variety of brand loyalists from the comfort of their spaces? Get hands-on training for how to develop and deliver high-impact experiences. This webinar is provided by Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement […]


Virtual Winery Offerings Case Study Presentation @ DTCWS

Join Sandra Hess, founder of DTC Wine Workshops, as she moderates an important discussion about the success of Virtual Winery Offerings between March and December 2020. Three winery executives representing small, mid-size and large winer producers will share key insights and also what not to do in this 45 minute […]


How to Leverage “At-Home Winery Experiences” this Holiday Season!

Winery teams prepare to entertain guests from the comfort of their homes this holiday season due to pandemic. [October 6, 2020] Sandra Hess, founder DTC Wine Workshops #1 Let’s take look at what the wine industry learned since mid-March as we prepare for the “At-Home Holiday Season”: This year, the […]


Top 5 Wine Consumer Engagement Strategies 2020 and Beyond

On September 3, 2020 Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement Specialist, moderated a panel discussion for the Wine Industry Network Symposium featuring three members of the DTC Consultant Network. In this roundtable discussion, these four specialists uncover the Top 5 Wine Consumer Engagement Strategies high-performing wine […]


Virtual Wine Tasting Setup Webinar

BACK BY POPULAR DEMAND! Ready to offer Virtual Wine Tastings and Events to a variety of brand loyalists from the comfort of their spaces? Get hands-on training for how to develop and deliver high-impact experiences. This webinar is provided by Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement […]


What is the true ROI of Virtual Winery Tastings & Events? [Video Recording]

Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement Specialist moderated a discussion with three winery clients who shared Virtual Winery Program Case Studies. July 8, 2020 – Wine Industry Advisor and DTC Wine Workshops joined forces to provide wine industry members with a first of its kind, “Virtual […]


Ready to Up your Virtual Winery Experience Game? Top 5 Things to Do NOW

Leverage recorded video content before and after virtual events to reach new audiences and educate key contact groups! May 26, 2020 – Sandra Hess, founder of DTC Wine Workshops We have helped about 400 winery teams get setup with Virtual Winery Experiences since mid-March. A lot of time and effort […]


Heidi Dittloff, Winery Marketer, Joins the DTC Consultant Network [INTRO VIDEO]

May 22, 2020 Sandra Hess, founder of DTC Wine Workshops welcomes Heidi Dittloff to the DTC Consultant Network in this Introductory Video! Heidi Dittloff comes to the DTC Consultant Network with over 20 years of sales and marketing experience in the industries of direct to consumer wine, real estate, banking, […]


Tasting Rooms Reopen & Winery Teams Balance Virtual with Onsite Experiences

Winery teams across the US have many decisions to make today as tasting room reopening phases roll out across each state. DTC Wine Workshops Consulting Agency launches the first of its kind, “US Virtual Winery Summit Series: Doing Business in a Changing Landscape” kicking off on May 19th at 10:00-12:00 PDT. This […]


US Virtual Winery Summit Series: Doing Business in a Changing Landscape

US Virtual Winery Summit Series: Doing Business in a Changing Landscape DTC Wine Workshops launches the first of its kind, “US Virtual Winery Summit” monthly series ideal for winery owners & managers. REGISTER HERE WHAT? DTC Wine Workshops is launching the first of its kind, “US Virtual Winery Summit Series: […]


Virtual Winery Offerings: Top 5 Rules of Engagement

Winery team planning during SIP (Shelter in Place) and Beyond… Sandra Hess, founder of DTC Wine Workshops shares the Top 5 Rules for engaging wine producer to consumer during Shelter in Place and Beyond. DTC Wine Workshops was the first to launch Virtual Winery Program Development Web Training and has […]

Sandra Hess Virtual Wine Tasting Program Instruction

Virtual Wine Tasting Setup in 5 Steps or Less

Ready to offer Virtual Wine Tastings and Events to a variety of brand loyalists from the comfort of their spaces? Get hands-on training for how to develop and deliver high-impact experiences. This webinar is provided by Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement Specialist. Each attendee will […]