wine club marketing


TOP FIVE Member Management Tools Workshop

This workshop is presented by Dina L Northcutt, former DTC Programs Coordinator at Chateau Montelena. Dina specializes in business process improvements and works with winery management teams to develop solutions for building effective wine clubs and retaining loyal members. As consumer demand continues to shape how wineries are offer wine […]


TOP FIVE Member Management Tools Workshop

This workshop is presented by Dina L Northcutt, former DTC Programs Coordinator at Chateau Montelena. Dina specializes in business process improvements and works with winery management teams to develop solutions for building effective wine clubs and retaining loyal members. As consumer demand continues to shape how wineries are offer wine […]


Winery PR: Designing a Content Driven Marketing Plan

Is your marketing team ready to effectively connect your winery story to key audiences in a meaningful way to grow direct wine sales and expand visibility to a national audience? In this hands-on workshop, Stacie Jacob, Founder and Chief Strategist of Solterra Strategies will share best practices and latest tools […]


TOP FIVE Member Management Tools Workshop

This workshop is presented by Dina L Northcutt, former DTC Programs Coordinator at Chateau Montelena. Dina specializes in business process improvements and works with winery management teams to develop solutions for building effective wine clubs and retaining loyal members. As consumer demand continues to shape how wineries are offer wine […]


DTC Wine TALENT & TECHNOLOGY MATCH Workshop

Workshop Description:  Find and Retain Talent that Matches the Right Technology to Grow Direct Wines Sales & Retain Loyal Customers in this Online Workshop! Presenters:  Workshop will be co-led by Ken Majer, author of four books on values-based corporate culture and leadership values, and Sandra Hess, Founder of DTC Wine Workshops, […]


TOP FIVE Member Management Tools Workshop

This workshop is presented by Dina L Northcutt, former DTC Programs Coordinator at Chateau Montelena. Dina specializes in business process improvements and works with winery management teams to develop solutions for building effective wine clubs and retaining loyal members. As consumer demand continues to shape how wineries are offer wine […]


TOP FIVE Member Management Tools Workshop

This workshop is presented by Dina L Northcutt, former DTC Programs Coordinator at Chateau Montelena. Dina specializes in business process improvements and works with winery management teams to develop solutions for building effective wine clubs and retaining loyal members. As consumer demand continues to shape how wineries are offer wine […]


DTC Wine Management Academy (4-PART SERIES)

Sandra Hess, founder of DTC Wine Workshops, presents the “DTC Wine Management Academy” a four-part series KICKING OFF ONLINE November 13th. Ideal for any winery manager responsible for direct sales, customer retention, social media management, marketing and brand expansion. The four-part series includes four online workshops, a DTC Strategic Plan […]


DTC Wine Management Academy (4-PART SERIES)

Sandra Hess, founder of DTC Wine Workshops, presents the “DTC Wine Management Academy” a four-part series KICKING OFF ONLINE AUGUST 23rd. Ideal for any winery manager responsible for direct sales, tasting room and club management, customer retention, social media management, marketing and brand expansion. The four-part series includes a DTC […]


Tasting Room Conversion Workshop – TOP THREE TOOLS

With over 8700 bonded tasting rooms in the US and the flurry of online winery websites to buy from, consumers have more choice than ever. How are wineries improving conversion processes at the tasting room and at events? Get the lastest tips and best practices for converting first-time vistors to […]


DTC Wine Management Academy (4-PART SERIES)

Sandra Hess, founder of DTC Wine Workshops, presents the “DTC Wine Management Academy” a four-part series KICKING OFF ONLINE JANUARY 31ST. Ideal for any winery manager responsible for direct sales, customer retention, social media management, marketing and brand expansion. The four-part series includes a DTC Strategic Plan Template and a […]


Sandra Hess – Speaker at Winery Boot Camp Yountville

SAVE THE DATE “Rising Wine Star Awards” Lincoln Center, Yountville, CA on March 1st.  Sandra Hess, founder of DTC Wine Workshops, is a confirmed speaker at this annual event taking place at the Lincoln Theater in Yountville, CA on March 1st. Full event details can be found HERE. DTC Wine Workshops is […]


Join us at DTC Wine Symposium Jan 11th & 12th

DTC Wine Workshops and the DTC Consultant Network are proud sponsors of the 10th Annual DTC Wine Symposium taking place January 11th and 12th in Concord, CA. Be sure to visit our exhibitor table to connect with consultants and pick-up latest DTC Wine Case Studies as well as the 2017 […]


Sandra Hess presenting at Wine Marketing & Tourism Conference TX

Sandra Hess, founder of DTC Wine Workshops, will be co-presenting a workshop “Tasting Room Management” at the Wine Marketing & Tourism Conference on November 8th 1:00 – 4:00 p.m. Tasting rooms are key to selling wine from the “cellar door” and are often the first and only impression of the […]


Introduction to Wine Club Strategy & Retention Workshop

Introduction to Wine Club Strategy & Retention Workshop This workshop is ideal for any winery manager responsible for: 1.  Retaining loyal and long-term club members 2.  Acquiring new club members 3.  Designing club memberships that appeal to various type of wine enthusiasts and collectors 4.  Developing high-impact club events, perks […]