Are you ready to dig in to your data from 2016 and 2015 to plan more strategically? What can your data tell you about WHO your customers are and HOW they want to connect with you? Learn how to leverage your data in a meaningful way to grow direct wine […]
Workshop Description: Find and Retain Talent that Matches the Right Technology to Grow Direct Wines Sales & Retain Loyal Customers in this Online Workshop! Presenters: Workshop will be co-led by Ken Majer, author of four books on values-based corporate culture and leadership values, and Sandra Hess, Founder of DTC Wine Workshops, […]
This workshop is presented by Dina L Northcutt, former DTC Programs Coordinator at Chateau Montelena. Dina specializes in business process improvements and works with winery management teams to develop solutions for building effective wine clubs and retaining loyal members. As consumer demand continues to shape how wineries are offer wine […]
With over 8700 bonded tasting rooms in the US and the flurry of online winery websites to buy from, consumers have more choice than ever. How are wineries improving conversion processes at the tasting room and at events? Get the lastest tips and best practices for converting first-time vistors to […]
Workshop Description: Find and Retain Talent that Matches the Right Technology to Grow Direct Wines Sales & Retain Loyal Customers in this Online Workshop! Presenters: Workshop will be co-led by Ken Majer, author of four books on values-based corporate culture and leadership values, and Sandra Hess, Founder of DTC Wine Workshops, […]
Sandra Hess, founder of DTC Wine Workshops, presents the “DTC Wine Management Academy” a four-part series KICKING OFF ONLINE APRIL 11TH. Ideal for any winery manager responsible for direct sales, customer retention, social media management, marketing and brand expansion. The four-part series includes a DTC Strategic Plan Template and a […]
Sandra Hess, founder of DTC Wine Workshops is a confirmed speaker at the Three-Tier Distribution Seminar presented by the Seminar group on February 28, 2017 in Napa, CA. Sandra will join panelists Christopher Pappe and Liz Mercer to discuss “The Effect of Increased Direct-to-Consumer Options” at 4:00 – […]
JOIN US for an Introductory Webinar featuring Kevin Smith, member of the DTC Consultant Network, on September 20th 11:00 – 11:30 PST. Kevin will share best practices around Loyalty Programs, DTC Strategic Planning and Brand Development in this informative webinar. On top of serving as the Business and Marketing Director […]
CENTRAL COAST ROADSHOW August 23rd Paso Robles REGISTER HERE August 24th San Luis Obispo REGISTER HERE LEARN – BUILD – GROW DIRECT WINE SALES IN 2016 Each workshop takes place 9:00 – 12:00. Includes hands-on instruction from three presenters, DTC sales checklists and Q & A sessions. $30 per workshop […]
“Staying Connected” Workshop – Paso Robles Wine Country Alliance On Wednesday, April 13 from 9 a.m. – 12 p.m., the Paso Wine Alliance hosts the April BEST Seminar. We are thrilled to welcome Sandra Hess, DTC Wine Workshops, who will be presenting a “Staying Connected” Workshop. Presentation Details: When: Wednesday, April 13 […]
DTC Consultant Network member Patty Ross shares best practices and the ROI of email marketing for wineries in this guest blog post. “Email marketing has an ROI of 3800%.” – Direct Marketing Association “When it comes to purchases made as a result of receiving a marketing message, email has the highest conversion rate […]
Join us for a complimentary webinar as we introduce Patty Ross, latest member of the DTC Consultant Network. Send registration request to: [email protected]. While new to the network, Patty is not new to direct to consumer wine sales and marketing best practices. With over 25 years of customer service experience and almost […]
Attending Unified Wine & Grape Symposium in Sacramento January 26th through 28th? Meet up with Sandra Hess, founder of DTC Wine Workshops to learn more about our services and solutions. Sandra will be meeting with clients and technical partners in Sacramento and this is a great opportunity to meet her. […]
Sandra Hess Founder at DTC Wine Workshops DTC Strategic Planning Sandra will share her top five tips for building a DTC Strategic Plan in 2016, demonstrating how wineries are using technology and processes to execute successful strategic sales plans. Hear from industry leaders and put a strategic plan in place in […]
Carl Giavanti, Winery PR and Media Outreach Specialist will be attending the 2016 Oregon Wine Symposium on Feb. 23-24 at the Oregon Convention Center in Portland. The Symposium is expected to gather 1,400 attendees from across the Northwest wine community. Attendees will have an expansive educational opportunity to learn from […]
