Sandra Hess, the founder of DTC Wine Workshops, is collaborating with Colby Smith, the founder of CANVAS (Concierge Alliance Napa Sonoma) to provide another hands-on workshop! Overview: Returning customers spend on average 67% more than first-time customers according to a study conducted by Bain in 2017. Inviting qualified customers back […]
Does your Winery DTC Team have a Plan in Place to Reward and Recognize Brand Loyalists during the Holidays? Get the top 5 Tips for Rewarding Wine Brand Loyalists this Holiday Season! We know the drill….DTC sales and marketing managers need to release Holiday Gifting Campaigns by October 15th to […]
Sandra Hess, DTC Wine Workshops will present “Top 5 Wine Consumer Engagement Strategies” at the 5th Annual Hill Country Wine Symposium on January 9th at 10:30 – Horseshoe Bay Resort, Horseshoe Texas. Sandra will share top 5 wine consumer engagement strategies and instruct attendees on how to better connect with […]
Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned teaching tasting room teams of all sizes across the nation. With over 9000 wineries across the US, consumers have more choice now than ever when it comes […]
Sandra Hess, founder of DTC Wine Workshops and direct wine sales expert will be joining experts at The Seminar Group to hands-on seminars on “Winery E-Commerce Best Practices” and “Effective Wine Sales Programs”. Advance registration is required and this event will sellout so be sure to get your ticket early. […]
Free Webinar: Wine Consumer Engagement Strategies for DTC Success Learn key strategies to engage consumers and build ongoing relationships with them. Sandra Hess, founder of DTC Wine Workshops Consulting Firm will join Adrienne Stillman, Marketing Director at WineDirect to present an informative webinar to winery teams across the nation. Sandra […]
In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned teaching tasting room teams of all sizes across the nation. With over 9000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation. Attendees will learn how to […]
DIRECT WINE SALES: It’s time to RETHINK Loyalty Programs! Sandra Hess, founder, DTC Wine Workshops Consulting Agency June 26, 2018 There are two BIG CHALLENGES in direct to consumer wine sales today that I hear about in almost every wine region when presenting workshops and working with clients. Challenge #1 […]
DTC Wine Workshops presents the NorCal DTC Wine Sales Roadshow taking place August 7th at Helwig Winery in Plymouth for Amador and El Dorado County winery teams and on August 8th at Wine & Roses in Lodi for Lodi and Clarksburg winery teams. Each half-day roadshow registration includes: Hands-On Instruction […]
DTC Wine Workshops presents the NorCal DTC Wine Sales Roadshow taking place August 7th at Helwig Winery in Plymouth for Amador and El Dorado County winery teams and on August 8th at Wine & Roses in Lodi for Lodi and Clarksburg winery teams. Each half-day roadshow registration includes: Hands-On Instruction […]
REGISTER HERE for the Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned teaching tasting room teams of all sizes across the nation. With over 9000 wineries across the US, consumers have more choice now than ever […]
Today, I have the pleasure of introducing Stefani Ginotti to the DTC Consultant Network. With close to three decades of coaching and consulting experience, Stefani Ginotti is a proven leader within the greater Sacramento area and the California wine industry. Her expertise is focused on discovering business efficiencies that can be […]
Wine Consumer Data Collection Workshop Napa REGISTER HERE Sandra Hess, founder of DTC Wine Workshops, will be collaborating with Colby Smith, founder of CANVAS (Concierge Alliance Napa Sonoma) to provide another hands-on workshop! Wednesday, June 20th 8:30 – 12:00 at Jamieson Ranch Vineyards, 1 Kirkland Ranch Rd, American Canyon, CA […]
In this hands-on Tasting Room Training webinar, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned teaching tasting room teams of all sizes across the nation. With over 9000 wineries across the US, consumers have more choice now than ever when it comes to tasting room visitation. Attendees will […]
REGISTER HERE for the Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT In this hands-on Tasting Room Training webinar, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned teaching tasting room teams of all sizes across the nation. With over 9000 wineries across the US, consumers have more […]
