DTC Wine Workshops Introductory Webinar featuring Carl Giavanti

DTC Wine Workshops Introductory Webinar featuring Carl Giavanti will take place on Thursday, September 30th at 10:00 – 10:30. Hear best practices for leveraging effective PR Campaigns and working with media to increase brand exposure and reach nationally. The event is complimentary. Be sure to register early as there are limited spaces available at: [email protected].

Carl Giavanti is based in Portland, Oregon and serves wineries throughout the Northwest as well as nationally. Carl comes to wine marketing and media relations via the corporate technology software and services business. “I spent over 20 years building relationships with business executives in many industries and companies of all sizes. My primary skills are direct sales, marketing, project management and public relations, all of which transferred well to the wine industry, where I’ve been working since 2009”.

“Media Relations consulting was a natural development for me after years in direct sales. My only regret is that I didn’t get started in PR twenty years earlier”. Carl’s communications skill set relates to the marketing needs of his clients – for digital marketing and media engagement strategies, and addresses the need for relationships with the country’s wine writing community.