REGISTER HERE for the Digital Wine Marketing Webinar: Winery Websites This workshop, led by digital wine marketing specialist, Laura Perret Fontana, will cover the fundamentals of websites: guidelines, best practices, ideas to provide a better experience to consumers and trade. Most marketing and sales teams understand the importance of having a winery […]
REGISTER HERE for the Direct Wine Telesales & Account Management Webinar Sandra Hess, founder of DTC Wine Workshops, will share best practices for conducting successful call campaigns as it relates to customer retention, customer win-back and sales promotions. This live webinar includes two Q & A sessions and a Telesales […]
REGISTER HERE for the Direct Wine Telesales & Account Management Webinar Sandra Hess, founder of DTC Wine Workshops, will share best practices for conducting successful call campaigns as it relates to customer retention, customer win-back and sales promotions. This live webinar includes two Q & A sessions and a Telesales […]
Join the 2019 NW DTC Wine Roadshow event on April 9th 8:30 – 12:00 at Elizabeth Chambers Cellar in McMinnville Oregon. This workshop is ideal for any winery manager responsible for direct wine sales, marketing, event management, wine club sales & management and consumer engagement strategies. Discounted tickets available for association […]
“DTC Winery Staff Training and Development” Workshop Audience: Members of the Napa Valley Vintners Association Sandra Hess, founder of DTC Wine Workshops training and consulting agency, is providing six workshops to member of the Napa Valley Vintners in 2019. Each half-day training includes one breakout session with worksheet as well […]
“Direct to Consumer Wine Communications” Workshop Audience: Members of the Napa Valley Vintners Association Sandra Hess, founder of DTC Wine Workshops training and consulting agency, is providing six workshops to member of the Napa Valley Vintners in 2019. Each half-day training includes one breakout session with worksheet as well as […]
“2020 DTC Wine: Strategic Planning Workshop”. Audience: Members of the Napa Valley Vintners Association Sandra Hess, founder of DTC Wine Workshops training and consulting agency, is providing six workshops to member of the Napa Valley Vintners in 2019. Each half-day training includes one breakout session with worksheet as well as […]
“Top 5 Wine Consumer Data Collection Strategies” Workshop Audience: Members of the Napa Valley Vintners Association Sandra Hess, founder of DTC Wine Workshops training and consulting agency, is providing six workshops to member of the Napa Valley Vintners in 2019. Each half-day training includes one breakout session with worksheet as […]
We are scheduling shoppers at winery properties throughout the nation in 2019! Build effective direct to consumer sales and marketing strategies by leveraging the mystery shopper scorecard results as well as expert recommendations. 2019 Winery Mystery Shop Services are now being scheduled. DTC Wine Workshops consulting agency supports wineries throughout the […]
Does your Winery DTC Team have a Plan in Place to Reward and Recognize Brand Loyalists during the Holidays? Get the top 5 Tips for Rewarding Wine Brand Loyalists this Holiday Season! We know the drill….DTC sales and marketing managers need to release Holiday Gifting Campaigns by October 15th to […]
Investing in Staff Training: The Big Return Why do some wineries excel at direct sales and achieve well-above average results while others struggle to maintain? According to the 2017 VinQuest Tasting Room Survey, the most glaring distinction between tasting rooms and wine clubs that performed beyond the average and those […]
Tasting Room Training Webinar: CONNECT – QUALIFY – CONVERT In this hands-on workshop, DTC Wine Workshops founder, Sandra Hess, will reveal lessons learned teaching tasting room teams of all sizes across the nation. With over 9000 wineries across the US, consumers have more choice now than ever when it comes […]
Sandra Hess, founder of DTC Wine Workshops and direct wine sales expert will be joining experts at The Seminar Group to hands-on seminars on “Winery E-Commerce Best Practices” and “Effective Wine Sales Programs”. Advance registration is required and this event will sellout so be sure to get your ticket early. […]
Castro Valley, CA – July 30, 2018 Today, DTC Wine Workshops consulting agency celebrates five years of serving winery teams throughout the United States, Canada and Australia. Heartfelt gratitude goes out to our clients and partners as each person has made this journey an incredible one. From day one, our […]
DIRECT WINE SALES: It’s time to RETHINK Loyalty Programs! Sandra Hess, founder, DTC Wine Workshops Consulting Agency June 26, 2018 There are two BIG CHALLENGES in direct to consumer wine sales today that I hear about in almost every wine region when presenting workshops and working with clients. Challenge #1 […]
