Heidi Dittloff – Small Winery Marketing Tools & Training
Heidi Dittloff has over 20 years of sales and marketing experience in the industries of direct to consumer wine, real estate, banking, and publishing. In her most current position in the wine industry, she oversees the hospitality and events program as a consultant for a local vineyard and tasting room in Healdsburg. She is responsible for developing marketing strategies, expanding outreach programs and partnerships.
Prior to coming down to California from Washington state in 2019, Heidi oversaw the business development for Collabra Technology, a real estate sales and marketing platform expanding brands globally by creating strategic partnerships for enterprise level business to business adoption and managed sales teams.
In 2015 she was recruited to California from the East cCoast by Alain Pinel Realtors as the VP of Marketing, overseeing all the marketing and collateral from print to digital, launching new companywide branding and marketing programs that targeted new segments and improved visibility of poor-performing territories. Prior to Alain Pinel, Heidi worked as Marketing Director for two other real estate firms, overseeing all the advertising and marketing for offices in New Jersey and Pennsylvania.
Over the years, she has been elected to numerous boards and committees including the Christies International Real Estate Marketing Committee, and in 2013, Heidi won Marketing Director of the Year for marketing and advertising strategy presented by Shore Builder’s Association of Central New Jersey and has received several other awards for marketing and design. She is also a member of La Chaine Des Rotisseurs and in 2017 was a member of the Board of Directors for the Silicon Valley chapter.
Today, Heidi serves winery teams with development of strategic marketing plans and activities that directly increases sales and consumer acquisition rates. While Heidi enjoyed her time in the corporate marketing world, she has found her true calling supporting small and family-run family wineries as a trusted advisor.
To learn more about her marketing consulting and coaching program services, schedule an Introductory Call HERE.
What are client’s saying about Heidi’s services?
“Heidi’s marketing background helped build up the winery’s events schedule, helping us get new bookings each month. Her new outreach program got more visibility for the winery and landed us a great account which we look forward to doing business with for years to come. With her out of the box thinking and great sense of new trends, she has helped the winery to be up to date and fresh. Which will truly help us and the wine community with this new reality we are facing.” -Jody Cooke, Tasting Room Manager, Longboard Vineyards
“I have had the good fortune to work with Heidi across three different organizations and two different industries. The above attributes have been evident in each instance. I knew from the first moment we met she was exactly the type of marketer this former journalist would appreciate. As the new marketing director with one of our clients, she was direct in setting goals for us. However, she presented our KPIs and the high standards to which she intended to hold us with humor and intelligence, making immediately clear we would be in this together— one team working in common cause. In my 17 years as a public relations professional, there have been few marketers with whom I have worked who truly “got it,” and engendered sincere camaraderie. Heidi is one.” – Rod Hughes, Vice President & Partner, Kimball Hughes PR